Lights, camera, action! PC-quality mobile internet video has arrived — with huge revenue opportunities for best performance in a leading role.
The time is now for delivering PC-quality internet video and other multimedia content to your handset subscribers — with no client download. Making the best user experience even better, Web Fidelity™ Service provides access to video on demand and live streaming video in all formats, on virtually all existing mobile devices with standard media players.
Figure 1. High-quality internet video has arrived for mass-market mobile devices.
As a first mover, you can launch the service immediately — with no vendor or subscriber dependencies — to drive adoption and leapfrog your competitors. In addition to optimizing existing portal video services, you can offer customers a wide range of off-portal media including
- User-generated content from YouTube, MySpace, Google Video, Yahoo! Video, and other popular websites
- Embedded video from political, financial and other special-interest sites
- Branded media
- Live streaming TV
Within Web Fidelity Service, multimedia adaptation is integrated with web adaptation, handset optimization, mobile advertising, and other services on the Unison platform in the core of your network. Through bandwidth shaping, the service dynamically adapts video and other rich multimedia applications to varying network conditions for an optimal user experience.
Building on the Mobile Internet
One good experience leads to another. Offer your subscribers the Web on a handset, and they'll come back for more — video. The result? Rising data plan adoption and growing ARPU, service by service. Reduced churn, as you strengthen your brand and customer control. Success is all about driving traffic — and you can do just that, with Web Fidelity Service enabling the New Mobility.
Internet and video anywhere, any time, on any device. Get it all, do it all. It's that simple — and that powerful.
