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Web Fidelity Suite: Content Adaptation

Mobile Web Browsing, Flash Animation, Multimedia

Bytemobile’s Web Fidelity™ Suite Content Adaptation application delivers a consistently superior internet experience for web browsing, Adobe Flash animation and multimedia to mobile consumers with handheld devices. Users receive web pages that have been dynamically — and specifically — adapted to their devices’ capabilities, so that websites are immediately accessible without the use of any client software or site modifications.

The Content Adaptation application features all of these capabilities:

Dynamic and Transparent Adaptation

Subscribers can access the Internet instantly, thanks to dynamic, transparent and optimized web adaptation. There is no need for the operator to hard-code adaptation logic for each website or device or to install a proprietary client application.

Appropriate Adaptation for Each Device

Mobile device capabilities include rich web browsers on smartphones, WAP 2.0 browsers on feature phones — and everything in between. The Content Adaptation application performs adaptation to match the exact specifications of each individual device type, ensuring the best possible user experience.

A PC-Like Browsing Experience

The Content Adaptation application retains the functionality and integrity of original PC web pages. Subscribers can read and send email, shop online, follow sporting events, and access and post user-generated content — all with their existing handsets.

Navigational Aids for Consistency and Simplicity

The content adaptation process introduces toolbars with navigational aids such as a header or footer above or below the main web content. These tools allow users to quickly access particular content embedded in a page (such as RSS feeds), toggle between viewing preferences, zoom out to an overview of the entire page, and navigate between pages and subpages. The result is a consistent experience across all pages with an intuitive and familiar interface.

Mobile Site Awareness

Some content providers have invested in their own content adaptation technology to tailor content directly to the mobile environment. The Content Adaptation solution automatically distinguishes these made-for-mobile sites from standard made-for-PC web content and applies adaptation only to the standard web content. This ensures access to subscribers’ favorite made-for-mobile sites without any adverse impact, while effectively opening up the long tail of the Internet.

Access to Flash Animation Content

Adobe Flash is one of the most pervasive technologies on the Web, but most mobile phones are unable to process and display it. The optional Flash adaptation capability transcodes Flash content, thereby enriching the multimedia internet browsing experience.

Optimized Access to Multimedia Content

Media adaptation is the only viable solution for delivering PC-quality streaming video to handheld devices with standard media players. The Content Adaptation application dynamically discovers multimedia content on the Internet, transparently transcodes and optimizes the content for specific mobile device specifications, and then delivers consistent, continuous video streams to the device.

Carrier-Grade Dependability

Bytemobile has earned its market-leading position with the industry’s most reliable and scalable mobile internet platform. The Unison™ platform has proven itself through years of successfully processing web traffic of multiple gigabits per second in commercial wireless networks worldwide.

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