Web 2.0 has arrived, and it’s going mobile at light speed. More than 2 billion websites full of rich media and the promise of community beckon mobile consumers. They want it all in their hands — now — without a struggle. YouTube. MySpace. Facebook. CNN. BBC. MTV. Wikipedia. Amazon. eBay. Blogs. Short tail. Long tail. It’s the New Mobility.
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This is an unprecedented inflection point. It’s your best opportunity yet to convert voice subscribers to data, without changing their existing handsets. Give them those 2 billion websites with all the video and audio they can handle — with PC quality and performance. Then, within that content, deliver mobile advertising sponsored by major brands and targeted to subscriber data. Grow your service revenues. Grow your ad revenues. |
Revenue growth doesn’t mean expense growth. In fact, you’ll save money. Your network will run more efficiently and scale capacity ahead of demand. Optimization will reduce data traffic by 40-60%, driving ROI up and TCO down.
Integration will collapse deployment and operating overhead. You’ll accelerate not only speed in the consumer’s hand, but also your time to market for new data services.
Beyond your top and bottom lines, strengthen those intangibles that keep your subscribers close to you. You’ve spent untold amounts in building your brand over the course of years. And yet, it’s tested every second of every day by the user experience that you deliver. Personalize that experience by ensuring that your brand — and your brand alone — goes with your customers everywhere on the open Web. |
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Bytemobile’s Unison™ Mobile Internet Platform is the only solution you need. Deploy it in your network and give your handset subscribers all the content they want — when, where and how they want it.
The Unison architecture is network-neutral. It supports all network technologies — GSM, CDMA, PCS, iDEN, PHS, Wi-Fi, WiMAX — and all network speeds — GPRS, EDGE, UMTS, HSDPA, HSUPA, EV-DO, EV-DO Rev A. And it will support LTE.
Your customers’ handsets are as personal as their user experience. Give them everything they want on the handset of their choice.
The Unison architecture is device-independent. You won’t find another in-network, multi-service solution that supports every mobile device. Mass-market cell phones. Feature phones. Smartphones. The iPhone.
As your network evolves from 3G to 3.5G and beyond, you may think that the need for optimization diminishes or even disappears. In fact, the opposite is true.
As 104 operators worldwide can attest, the value of the Unison solution only increases as network capacity and performance grow. The effect multiplies as you convert voice subscribers to data and deliver richer web and multimedia services to smaller devices — without taxing your network or compromising the user experience.
