Strategic Customer Win in North America
I am pleased to announce that Bytemobile has further penetrated the tier-two operator segment in North America with the signing of MetroPCS. This is a multi-year, multi-product supply agreement that validates the unique value proposition of the Unison™ Mobile Internet Platform and the rich portfolio of applications deployed on it.
Based in Dallas, Texas, MetroPCS currently serves approximately 6.1 million subscribers across the top 25 U.S. metropolitan areas with flat-rate, unlimited-usage voice and data plans that require no long-term contract. MetroPCS’s principal competitor in this space is Cricket Communications, a subsidiary of Leap Wireless International, which deployed our Optimization and Services Node (OSN) Web Optimization solution in 2007 and added our OSN WebGate™ Service gateway solution in 2009.
On May 7, 2009, The Wall Street Journal stated, “MetroPCS and Leap both offer flat-rate pre-paid pricing with regional restrictions, and sit in the sweet spot in the industry as more customers are trading down to cheaper plans and avoiding contracts.”
The MetroPCS and Cricket accounts are managed by the sales team of Todd Gore and Chris Tow. I want to congratulate and thank Todd and Chris for their commitment and professionalism in establishing Bytemobile as a dominant tier-two supplier in the U.S.
Following the MetroPCS deal, Bytemobile can legitimately claim market leadership in North America, with AT&T, Sprint and Alltel/Verizon in the tier-one segment and Cricket and now MetroPCS in the tier-two segment. This is indeed a proud moment for the North America team and for Bytemobile.
-Hugh Barton
