Tackling the Bit-Pipe Threat: How to Command Share of the New Mobility
Monday, August 4th, 2008In the last post (July 29), we summarized the changing dynamics of the mobile ecosystem. To recap, we are witnessing two strong phenomena today. On one hand, we have a combination of explosive data growth and declining data plan rates. On the other hand, we see the mobile ecosystem power structure shifting from network operators to other ecosystem players like device manufacturers (Apple, Nokia, Samsung) and big internet brands (Google, Microsoft, Yahoo!).
Operators’ key to maintaining power and relevance in the new mobility world order lies in identifying their key assets and maximizing the monetization potential of these assets.
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